Center for Health Care Innovation
David Asch is the executive director of the Penn Medicine Center for Health Care Innovation. He is the John Morgan Professor at the Perelman School of Medicine and the Wharton School of the University of Pennsylvania.
David's research aims to understand and improve how physicians and patients make medical choices, including the adoption of new pharmaceuticals or medical technologies, the purchase of health or life insurance, and personal health behaviors. His research combines elements of economic analysis with moral and psychological theory and marketing in the field now called behavioral economics.
From 1998 to 2012, he served as executive director of the Leonard Davis Institute of Health Economics. He created and from 2001 to 2012 directed the Center for Health Equity Research and Promotion—the Department of Veterans Affairs' national center to support vulnerable populations and reduce racial disparities. He is the author of more than 400 published papers and has won numerous national awards for teaching, scholarship, and mentorship. He is an elected member of the National Academy of Medicine.
David received his bachelor's degree from Harvard University, his medical degree from Weill-Cornell Medical College, and his MBA in health care management and decision sciences from the Wharton School. He was a resident in internal medicine and a Robert Wood Johnson Foundation clinical scholar at the University of Pennsylvania.
Development of the individualised Comparative Effectiveness of Models Optimizing Patient Safety and Resident Education (iCOMPARE) trial: a protocol summary of a national cluster-randomised trial of resident duty hour policies in internal medicine
Electronic Pill Bottles or Bidirectional Text Messaging to Improve Hypertension Medication Adherence (Way 2 Text): a Randomized Clinical Trial
Active Choice and Financial Incentives to Increase Rates of Screening Colonoscopy—a Randomized Controlled Trial
Yelp Reviews Of Hospital Care Can Supplement And Inform Traditional Surveys Of The Patient Experience Of Care
Where are lifesaving automated external defibrillators located and how hard is it to find them in a large urban city?
Association of Medicaid Healthy Behavior Incentive Programs With Smoking Cessation, Weight Loss, and Annual Preventive Health Visits
Online Reviews of Specialized Drug Treatment Facilities—Identifying Potential Drivers of High and Low Patient Satisfaction
How to Help Gastroenterology Patients Help Themselves: Leveraging Insights from Behavioral Economics
Linking social media and medical record data: a study of adults presenting to an academic, urban emergency department
Evidence-Based Community Health Worker Program Addresses Unmet Social Needs And Generates Positive Return On Investment
Framing Social Comparison Feedback WitFinancial Incentives for Physical Activity Promotion: A Randomized Trial
Opening Hospitals to More Patients During the COVID-19 Pandemic—Making It Safe and Making It Feel Safe
Completion of Advance Directives and Documented Care Preferences During the Coronavirus Disease 2019 (COVID-19) Pandemic
The Role of Behavioral Economic Incentive Design and Demographic Characteristics in Financial Incentive-Based Approaches to Changing Health Behaviors: A Meta-Analysis
Assessment of Inpatient Time Allocation Among First-Year Internal Medicine Residents Using Time-Motion Observations
Rationale and Design of EMPOWER, a Pragmatic Randomized Trial of Automated Hovering in Patients With Congestive Heart Failure
Remote Monitoring of Patients with Covid-19: Design, implementation, and outcomes of the first 3,000 patients in COVID Watch
Change In Length of Stay and Readmissions among Hospitalized Medical Patients after Inpatient Medicine Service Adoption of Mobile Secure Text Messaging
Individual Versus Team-Based Financial Incentives to Increase Physical Activity: A Randomized, Controlled Trial
Participation Rates With Opt-out Enrollment in a Remote Monitoring Intervention for Patients With Myocardial Infarction
A Randomized Trial of Social Comparison Feedback and Financial Incentives to Increase Physical Activity
Content Analysis of Metaphors About Hypertension and Diabetes on Twitter: Exploratory Mixed-Methods Study
Effect of an Automated Patient Dashboard Using Active Choice and Peer Comparison Performance Feedback to Physicians on Statin Prescribing The PRESCRIBE Cluster Randomized Clinical Trial
Effect of Electronic Reminders, Financial Incentives, and Social Support on Outcomes After Myocardial Infarction
Cost-effectiveness of Financial Incentives for Patients and Physicians to Manage Low-Density Lipoprotein Cholesterol Levels
A Randomized, Controlled Trial of Lottery-Based Financial Incentives to Increase Physical Activity Among Overweight and Obese Adults